Generally speaking, there is a lack of information and instruction on the subject of selling companies, which makes it very difficult for owners to confidently decide how to conduct the most important sale they will ever make.

Unfortunately, many owners of successful companies have not adequately planned their exit strategy. In fact, more than 65% have not yet begun to plan and implement any type of principles that will adequately deal with this critical issue.

The truth is that a business that’s built to sell is a better-managed, more self-aware organization than your average private company. A business that is well prepared has more formal systems and processes, a functioning business plan, an employee’s handbook, rigorous financial statements and up-to-date customer lists. Having these processes in place will better position your business for sale.

If you want your business to fetch a premium, it must be able to run without you. No offence, but no buyer wants to be dependent on your good graces and what’s in your head. Traditional approaches to selling a company involve a shockingly low level of selling and marketing activity. It is no surprise that the current approach by third party advisors fail to reach the optimum sales value for their clients.

The selling process of a private company is not just about finance, accounting and legal matters. It is first and foremost a sales and marketing matter. Changes in thinking are essential. The absence of success using traditional methods makes that argument loud and clear.

The purpose of Pavilion is to bring proactive marketing principles back into the forefront. In addition, our team offers insightful ideas and suggestions to enable you to realize the maximum return on your investment.

Most importantly, our professional team will introduce and implement processes and systems that address the serious concerns that buyers have relative to the acquisition of the sellers business. The result is that we add significant value that speeds up the sale and invariably increases or sustains the selling price.

No other company provides more sales and marketing power than Pavilion in this sector. We are proud to work with business owners throughout Western Canada to serve and assist them in achieving maximum value for their enterprises.

Greg Spafford
Managing Director